In August 2019, the platform lured Twitch’s top streamer, Ninja, away from its Amazon-owned competitor. Plus, Mixer has also been making waves recently. Because Mixer has fewer broadcasters and viewers than Twitch, it may be easier for new streamers to stand out in the crowd. However, the lesser popularity isn’t all bad. Purchased as Beam by Microsoft in 2016 and rebranded a year later, Mixer has long played second fiddle to Twitch in the world of video game streaming platforms. Microsoft has partnered with Facebook “to enable the Mixer community to transition to Facebook Gaming.” As such, the information below will no longer be accurate once Mixer stops service.
Microsoft announced that the Mixer platform will be shutting down July 22, 2020.